LCOOKE DESIGN • FREELANCE CREATIVE + BRAND SERVICES

Creative thinking. Real-world results.

I help businesses turn ideas into brands, marketing, digital experiences and creative that actually move the needle.

CREATIVE DIRECTION

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BRAND STRATEGY

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BRANDING

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MARKETING

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CREATIVE DIRECTION • BRAND STRATEGY • BRANDING • MARKETING •

SERVICES

Creative Direction + Strategy

Creative direction, brand strategy, campaign concepts, messaging, art direction and senior-level creative consulting.

  • Creative direction for a brand, campaign or launch

  • Brand and marketing strategy

  • Creative concepts and campaign platforms

  • Art direction and visual storytelling

  • Creative audits and recommendations

  • Senior creative consultation

Starting at $150/hr


Brand Identity

Build a clear, cohesive identity that gives your business a recognizable point of view.

  • Logo and visual identity systems

  • Brand refreshes and modernization

  • Color, typography and visual direction

  • Brand guidelines and asset organization

  • Positioning and brand messaging support

  • Launch-ready brand collateral

Starting at $2,500


Turn your marketing goals into creative that is consistent, compelling and built for the channel.

  • Integrated campaign concepts

  • Social media creative and content

  • Email and digital marketing assets

  • Digital and print advertising

  • Sales sheets, presentations and collateral

  • Product and campaign launch creative

Starting at $125/hr

Marketing + Campaign Creative


Web + Digital

Create digital experiences that connect brand, content and customer journey.

  • Website creative direction

  • UX/UI and page structure

  • Landing pages and campaign pages

  • E-commerce creative and merchandising support

  • Digital asset systems

  • Content and visual direction

Starting at $125/hr


Graphic Design + Art Direction

Hands-on design for the everyday creative your business needs.

  • Print and digital design

  • Packaging and product materials

  • Presentations and sales collateral

  • Marketing materials and branded communications

  • Image selection, retouching and manipulation

  • Production-ready final files

Starting at $110/hr


Fractional Creative Director

Ongoing leadership for businesses that need expertise without adding a full-time hire.

  • Ongoing creative direction and oversight

  • Brand consistency across channels

  • Creative team guidance and mentorship

  • Workflow and process improvement

  • Marketing and sales collaboration

  • Hands-on support where needed

Starting at $2,500/mo


SIGNATURE PACKAGES

Clear starting points. Custom scope.

Packages are starting points, not rigid templates. Final pricing depends on scope, complexity, timeline, deliverables and the level of strategic involvement.

Brand Refresh

Best for established brands that feel dated, inconsistent or ready for their next chapter. Could include Brand audit · visual direction · logo refinement · color and typography updates · messaging support · refreshed templates and key brand assets. Outcome A more cohesive, current brand that still feels like you.

Starting at $3,500

Brand Starter

Best for new businesses, founders or growing companies that need a clear and credible brand foundation. Could include brand discovery · positioning support · logo and identity system · color and typography · visual direction · core brand guidelines · launch-ready assets. Outcome a distinctive identity your business can confidently build on.

Starting at $5,000

Marketing Launch

Best for product launches, new services, seasonal campaigns, promotions or important business initiatives. Could include campaign strategy · creative concept · messaging direction · key visual · social assets · email creative · digital or print advertising · sales collateral. Outcome a cohesive campaign that gives your launch a clear voice and visual presence.

Starting at $3,500

Fractional Creative

Best for small or growing teams that need senior creative leadership without hiring a full-time Creative Director. Could include creative direction · brand oversight · campaign planning · team mentorship · project prioritization · workflow improvement · hands-on design and marketing support. Outcome a senior creative partner who knows your business and keeps the work moving.

Custom Monthly Scope

The goal isn't just to make something look better. It's to make the business behind it work better, too.

Have a project? Let’s Talk.

LET’S WORK TOGETHER

Tell me what you're working on, where you're stuck and what you need help bringing to life.

Rates are starting points · Custom quotes provided by scope